nivea

Who knew a face cream could be so glamourous…

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This ad series in Italian Vogue makes the cream look like La Mer…

nivea

I have to admit I love Nivea’s vintage packaging. I bought two little blue tins in a Rome pharmacy. (They were much easier to pack than the stovetop milk steamer, the 20 wool shawls, and the tomato masher!)

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18 Comments on Nivea Made Chic

  1. Black and White photos have this power:D Everything seems so much more interesting, like we can really capture the image. Colours can be a source of distraction.

    Oh I'm rumbling:P

  2. Wow, I now have a brand new appreciation and respect for Nivea products. I may head out to the pharmacy tomorrow to see whats new.

  3. I remember when Oil of Olay ads was a tiny square in a newspaper. Picture of a light pink bottle.

    Look at it now.
    ~Lorna

  4. I often see older women with great skins and when I ask them their beauty secret they say 'Nivea' or 'Oil of Olay' and the other day somebody even suggested Vaseline!
    Great adds. I do love the smell of Nivea. I feel like buying a tub myself now!

  5. The photographs you post up here make me reconsider fashion photography. I used to always brush it off as completely fake. But now I am seeing the truly artistic side of it all. Thank you for that.

  6. i love it – good for nivea creating such a chic campaign! it looks so lovely.
    xox

  7. I love that you went to Italy and bought beauty products, shawls and a tomato masher! Will you be my friend?

  8. I like the nivea cream too! Now it reminds me of my mother: it is the only beauty product she uses! And she has a beautiful skin! PS: there is no paraben inside.
    If you want, have a look at my new blog (it's in french!)

  9. These are wonderful images. Sometimes I think the combination of Italians and black and white could make a cabbage look chic.

  10. This shots are beutiful!
    My grandmother uses always nivea cream from 50 years!
    She has a wonderful skin!